always active
always active
| Discount | Description | Expires |
|---|---|---|
| 25% off | 25% off for New Customers | 12/31/2025 |
| 15% off | 15% off for Existing Customers | 12/31/2025 |
| 20% off | Receive 20% off your first subscription | always active |
| this sale | Get a free Christmas box orders by using this Purina voucher code | 01/21/2026 |
| this sale | Enjoy a free gift with selected Christmas orders at Purina | Expires in 7 days |
15PURINA 15% off 15% off for Existing Customers! Dec 22 2025 Yes
HELLOFELIX 25% off Save 25% on your first order when using this Purina discount code Dec 22 2025 Yes
WELCOME20 20% off Enjoy 20% off your first order when using this Purina discount code Dec 22 2025 Yes
EXTRATEN 10% off Get Up To 10% Off Store-Wide Dec 22 2025 Yes
FIRST20 20% off 20% Off First Orders at Purina Direct Dec 22 2025 Yes
BTMARCH 25% off 25% Off Orders at Purina Direct Dec 22 2025 Yes
RCTS2 20% off 20% Off All Orders | Purina Discount Code Dec 22 2025 Yes
PAWS20 15% off 15% Off Orders at Purina Direct Dec 22 2025 Yes
FELIX15OFF 15% off 15% off entire purchases Dec 22 2025 Yes
FIRST20VIP 20% off Take 20% off orders Dec 22 2025 Yes
SECONDCHANCE £5 off Save £5 on Your Next Purina Direct Order Dec 22 2025 Yes
XMASTREATS this sale Get a free Christmas box orders by using this Purina voucher code Dec 22 2025 Yes
MYSTERY 15% off Get 15% off everything by entering this Purina discount code Dec 18 2025 Yes
FELIXFO20 20% off 20% Off for New Customers with This Purina Discount Code Dec 11 2025 Yes
TRICKORTREAT 20% off Enjoy 20% off! Oct 16 2025 Yes
PURINA25 25% off 25% off for New Customers Sep 17 2025 Yes
15PURINA 15% off 15% off for Existing Customers Sep 17 2025 Yes
Why is the Purina Direct Felix Pick 'n' Mix bundle a great choice for my cat?
The Felix Pick 'n' Mix bundle from Purina Direct is an excellent way to save money while giving your cat their favourite flavours. You can choose from 42 tasty recipes across kitten, adult, and senior stages, and build your own box starting from just £9.75 for five pouches. This ensures your cat only gets the flavours they love, helping to reduce waste. It’s perfect for trying new recipes without overspending. Many cat owners appreciate the convenience, variety and affordability all in one bundle. Ordering online is simple and quick, with your customised box delivered straight to your door. Enjoy great value and happy mealtimes for your feline friend today.

How can I save regularly at Purina Direct?
With Purina Direct’s Subscribe and Save, you can set up automatic deliveries of your pet’s favourite food directly to your door as often as you need. When you create your first subscription, you’ll receive 20% off, and every subsequent delivery will get 10% off. There’s no commitment and you can change or cancel your subscription at any time by logging into your account. This makes it easy to keep your furry friend well-fed without running out of food.
What benefits do I get by signing up for Purina Direct newsletters?
By signing up for Purina Direct newsletters, you’ll receive 20% off your first order, giving you a great way to try their products while saving money. Subscribers also gain early access to exclusive discounts, special offers and the latest deals directly in their inbox. This ensures you never miss out on promotions for your pets’ favourite foods and treats. Newsletters are designed to keep you updated on new product launches and helpful tips for pet care. Signing up is simple, free and a smart way to make the most of every purchase.
Are there discounts for key workers at Purina Direct?
What payment methods can I use on Purina Direct?
They accept a variety of online payment methods, including Visa, Mastercard and American Express. You can choose your preferred option at checkout. To keep our customers safe, all payments undergo validation and authorisation by them and your card issuer. Currently, PayPal is not available, but they are exploring adding it as a payment option in the future.
What delivery options are available with Purina Direct and how long do they take?
Purina Direct offers several delivery options to suit your needs.
Please note that deliveries are not available to Northern Ireland or the Channel Islands, and they do not deliver on UK Bank Holidays, including Scottish holidays. Any geographic restrictions will be clearly communicated when placing your order. These options ensure your pet’s favourite products arrive safely and promptly.
How do I earn Purina Points and how are they calculated at Purina Direct?
You earn points by making qualifying purchases on Purina Direct while signed into your Purina Points account. Points are awarded as follows:
Points are based on the final payment amount after discounts, and purchases from other retailers do not qualify. Additional points can be earned by completing Pet Profiles (75 points each, max 4) or leaving product reviews (50 points each, max 20 lifetime). Points are added to your balance once payment is confirmed. If you return or cancel an order, the points earned for that order will be deducted from your balance.
Points earned expire 365 days from the date they are added to your balance. Any unredeemed points after this period will be deleted. If a purchase is refunded or cancelled, points awarded for that order will be removed. Any points already redeemed as credit on a cancelled or refunded order will be reissued to your account.
Can students get discounts at Purina Direct?
Purina Direct offers special discounts exclusively for students. New student customers can enjoy 30% off their first order, while existing student customers receive 20% off ongoing purchases. To access these savings, students must verify their status through the Purina Direct student verification process. This ensures that the discount is applied correctly at checkout.
These offers make it easier to keep your pets happy and well-fed without stretching your budget. Discounts apply across a wide range of Purina products, including cat and dog food. Students can combine these savings with other ongoing promotions, subject to the site’s terms and conditions.
How can I return or cancel my Purina Direct order?
Can I get a free treat for my cat at Purina Direct?
Purina Direct is offering a free FELIX Cat Treats Christmas Gift Box with every qualifying order, so you can spoil your furry friend this festive season. This special offer is automatically applied at checkout, making it easy to treat your cat without any extra steps. Orders must be placed before 23:59 on 17th December 2025 to qualify. The promotion is subject to Purina Direct’s Terms & Conditions of Sale, so it’s worth checking the details before ordering. This is a limited-time seasonal treat, perfect for spreading some Christmas cheer. Don’t miss the chance to grab this gift while supplies last. It’s a simple way to show your cat some extra love during the holidays.
